Legacy

LY Vital-G Body Maintenance Cream (with Glucosamine & MSM) supports mobility and movement — much like lubricants keep engines and gears running smoothly. The better you maintain your body, the longer it stays ready to move. Proactive health isn’t magic; it’s simply math and science.

Date: 2025-10-18 Saturday
Time: 09:00 - 14:00
Venue: Changi General Hospital, Main Building, Level 1 Auditorium
Address: 2 Simei Street 3, Singapore 529889

Activities Include:
1. Live Experience Sharing
2. Educational Talks
3. Interative Booths
4. Goodie Bags (*While stocks last)

Sponsored Item:
LY Dentifrice Mousse (Fluoride Free)｜Herbal & Mint

Product Highlgihts:
1. Abrasives-Free >> Gentle on Enamel & Gums
2. Residue-Free >> No "Chalky" Aftertaste (Swallow Safe)
3. Fluoride-Free >> Safe for Kids & Families
4. SLS-Free >> No Harsh Surfactants, Gentle to Mucosa
5. Herbal Extracts >> Vegan & Cruelty-Free
6. Anti-Halitosis >> Long-Lasting Fresh Breath
7. Naturally Flavoured >> No Artificial Additives
8. pH-Balanced >> Promotes Healthy Mouth Environment
9. Quick-Rinse Formula >> Save Water, Eco-Friendly

We are excited to announce the conclusion of the Consolidation Phase of the LY RevitaRosée Toning Essence Pre-Launch Initiative. During this stage, we received 83 genuine reviews, with 88% of participants awarding a 5-star rating—an incredibly encouraging result for our young brand. Every review was personally acknowledged, reflecting our sincere appreciation for the time and insight shared by our early supporters.

Our team also completed the final verifications of the formula and production schedule, ensuring every detail aligns with LY’s high standards. Reward deliveries are scheduled for December, ahead of the holiday season, as a token of our gratitude.

This phase is more than just a milestone—it is a celebration of connection with true kindred spirits, individuals who genuinely resonate with LY’s values and vision. We extend our heartfelt thanks to everyone who participated, shared feedback, and joined us on this journey.

This year, we attended Beautyexpo and Cosmobeauté Malaysia 2025 as trade visitor and stayed throughout the exhibition. We gained valuable insights from a variety of exhibitors, explored potential partnerships, and discovered new suppliers. Naturally, we also indulged in the local delights! Overall, it was a truly rewarding and inspiring experience.

Date: 2025-09-30 Tuesday to 2025-10-03 Friday
Time: 10:00 - 18:00 (30 SEP - 02 OCT) 
Time: 10:00 - 17:00 (03 OCT)
Venue: Kuala Lumpur Convention Centre

Daily Vanity spoke with us about our origins, philosophy, and the path that shaped our brand. While it doesn’t cover everything, we’ve highlighted the key moments and values of our journey so far. More stories will follow, and we hope you enjoy this inside look at our story.

A total of 1,200 bottles of LY RevitaRosée Toning Essence samples will be shared through various channels as part of this meaningful initiative. To express our sincerity, we are offering a generous 100ml sample, together with an attractive full-size bottle reward for those who are willing to experience the product and share their genuine feedback. Through this effort, we hope not only to introduce the beauty of RevitaRosée Toning Essence, but also to connect with true kindred spirits — those who can feel the heart and intention behind everything LY creates.

Date: 2025-03-04 Tuesday
Time: 10:00 - 15:00
Venue: Sake+
Address: 313 Orchard Road, #01-27 313@Somerset, Singapore 238895

Sponsored Item:
LY RevitaMDX Anti-Aging Facial Mask

We are excited to welcome our very first supermarket retail partner, HAOmart! To mark this milestone, we launched a façade advertisement at Orchard Plaza, conveniently located next to its HQ and Mega Flagship Store inside Taste Orchard (Opposite 313@Somerset). To further boost awareness, we held a flash sale during the Christmas and New Year period, drawing even more attention to this exciting partnership.

Date: 2024-11-19 Tuesday
Time: 10:00 - 14:00
Venue: Sake+
Address: 313 Orchard Road, #01-27 313@Somerset, Singapore 238895
Attendence: 350+ visitors

Sponsored Items:
LY RevitaPūr Face Wash
LY First-Aid LOBALM (5ml)

Date: 2024-11-07 Thursday
Time: 11:30 - 17:00
Venue: T-Junction of Singapore Management University (SMU) Administration Building 
Address: 81 Victoria Street, Rochor, Singapore 188065
 

Our first public try-and-review challenge done by Daily Vanity (Singapore's #1 Beauty Media) delivered surprising and rewarding results. Despite the challenges, most readers saw noticeable improvements in their skin after a 28-day diligent trial with RevitaPūr Face Wash. The review article also received a very encouraging response, with free sample redemptions exceeding expectations by over 150%. The experience was truly insightful and fruitful.

In appreciation of the unwavering support from our long-term retail partners—and backed by our full-fledged OBM (Original Brand Manufacturer) capabilities—we are proud to launch a special initiative:

Full Private Label ODM Service, offered exclusively at zero cost to our trusted partners.

We’re here to empower your entrepreneurship and brand vision.
Contact us to find out more.

In celebration of National Day 2024 and as a tribute to our top-performing retail partner, Dah Kai Medical Hall (Registered TCM), we launched a special awareness campaign at Marine Parade Station on the Thomson-East Coast Line (TEL). The campaign highlighted our newly revamped Vital-G Body Maintenance Cream (with Glucosamine & MSM) in honor of its global sales milestone, while also promoting our retail partner’s store location to remind regular customers and attract new ones.

In celebration of National Day 2024, we proudly launched our second MRT advertising campaign, featuring exclusive promotions at three selected stations along the Downtown Line. Running throughout August, the campaign successfully drove higher online sales compared to our previous effort.

Having sold 10,000 bottles worldwide since 2018, we are thrilled to introduce a comprehensive upgrade to LY 53a. This enhancement covers every aspect of the product—from its name, packaging, and volume to improved affordability and quality—ensuring an even better experience for our valued customers.

We are honored to collaborate with Fushin Hotel Taipei in designing an exclusive gift set for their business and executive VIP guests — discerning travelers who appreciate high-quality lifestyle products. To elevate their experience, Fushin has curated a luxurious natural shower set, offering a refreshing way to unwind after long travels and demanding work overseas.

In celebration of Mother's Day, we proudly launched our very first MRT advertising campaign, featuring special promotions at three stations along the Downtown Line. The campaign ran throughout the month of May and generated many interesting inquiries.

Pure as Mother's Love: RevitaPūr Face Wash
Gentle as Mother's Love: Gentle Baby Bath
Lasting as Mother's Love: RevitaMDX Anti-Aging Facial Mask

Experience the power of our innovative UHPP Moisturizing Factor, designed to deeply cleanse while leaving your skin radiant and supple. Don’t be fooled by the jar—this isn’t a cream, but a revolutionary face wash!

Keeping social media updated is never easy—managing one Facebook Page is already a challenge. What’s even more disheartening? Spending days crafting meaningful content, only for it to go unnoticed. But we press on. We believe in sharing valuable knowledge to challenge outdated norms. Reputation and trust take time to build, and this is just another step in that journey.

After months of discussions and waiting—six months to be exact—we’ve finally launched our fully revamped and customized official website, complete with e-commerce functionality and exciting new features to come. While there are still improvements to be made, this marks the beginning of new possibilities for the brand and dynamic interactions with our loyal customers!

On December 30, 2022, Dah Kai Medical Hall, a renowned Traditional Chinese Medicine (TCM) establishment at Parkway Parade Shopping Mall, became our first authorized reseller. After experiencing the effectiveness of LY 53a Glucosamine Cream (MSM Plus) (50ml), they made an initial purchase of 30 bottles, marking the beginning of a valued partnership.

Simply search "LY Lifestyle" to find our shop :)

Simply search "LY Lifestyle" to find our shop :)

As part of a 3-day social media marketing course, we took on the challenge of setting up a Facebook Page. And here we are—finally! You might be wondering why a company established in 2016 has had zero social media presence until now. Well… that’s a story for another time. When the time is right, our new CEO will share it.

From March 10 to 12, 2019, we participated in the International Esthetics, Cosmetics, and Spa Conference (IECSC) at the Jacob Javits Convention Center in New York City. It was our first time "testing the waters" at an international level—an eye-opening experience where we recognized both our gaps and our strengths. After the exhibition, we also took the opportunity to explore NYC for the first time. We know we’ll be back when the time is right.

For a businessman, travel is inevitable. One of our founders, Mr. Louis, a social smoker with a sweet tooth, often found himself troubled by teeth, gum, and breath issues while on the road. He disliked the chalky aftertaste of toothpaste, and the lingering chemical residue of conventional mouthwash was equally off-putting. Carrying both a toothbrush and toothpaste felt like too much hassle to become a daily habit.

During one of his business trips, he called the R&D team with a clear request: create something portable, refreshing, effective, and perfectly suited to his lifestyle. Three months later, the first edition of the dual-action 2-in-1 Dentifrice Mousse was born—our inaugural oral care innovation, designed to work as both toothpaste and mouthwash anytime, anywhere.

With the introduction of new products, a newly-chosen brand color, and updated packaging, this catalogue marked a significant yet challenging phase for our brand—often referred to as the "black window" period. While the design wasn’t unattractive, it sparked concerns and "complaints" from many of our female customers.

You might be wondering why 1981—this marks the establishment of the Daxi Health Botanical Garden, the place where the fateful encounter of the "Three Musketeers" took place.

Incorporated on 1 December 2016 in Singapore, LY-Lifestyle was founded with the vision of becoming a leading Original Design Manufacturer (ODM) in the cosmetics and biotech industries, specializing in functional and sustainable formulations that primarily use natural and naturally derived plant-based ingredients.

This was our inaugural product, developed even before the company was officially established. We formulated it to meet the exacting specifications of a major client. Despite being the only company to fully comply with all of their stringent requirements, we ultimately lost the business. This was because we refused to compromise on quality to meet their price target, which indeed contradicted their own requirements. This decision, while perhaps ironic, reflects our unwavering commitment to excellence and integrity.

From soil preparation and cultivation to the delivery of our final products, LY is dedicated to formulating natural solutions that are both functional and safe for people and the environment, guided by the 'herbal faith' of our founders.

(And no, don’t ask who designed this logo… I know it may look a little old-school, but hey — every legacy has its starting point. The founders simply worked with what they had back then.)

Mr Louis Yen (Founder & Director of LOUIS YEN SINGAPORE PTE LTD)
Dr Eason Chiang (Founder & Director of NOBRAC BIO-TECHNOLOGY CO LTD)
Mr Zhang Qing Jin (Founder & Director of DAXI HEALTH BOTANICAL GARDEN)